Feeds:
Posts
Comments

Posts Tagged ‘cardboard’

My last project at BRR was to develop a store. In the basement. Super fun!

The project was to show a particular group of clients what the possibility for improvement was within their college campus bookstores and how they could utilize resources they already possessed (along with a few inexpensive purchases) to create a unique and changeable experience for their student body. With the trend of purchasing books online, digital books, and easy access to articles via search engines, most bookstores are struggling with how to adapt and still be able to connect with and serve their target consumer. We selected a local school to use for the mock-up and created a shop-able space for our clients to experience. Enjoy!

DSC_1830

DSC_1945

DSC_1927

Most of what was purchased was the merchandise so that we could make it feel as if it was fully stocked. The rest of the display techniques were created with items that I found in our basement or had lying around my house. From start to finish, it took a little over a week to develop and construct.

DSC_1922

DSC_1857

DSC_1848

DSC_1844

DSC_1840(Custom water bottle labels helped to unify the food/snack display with the environmental graphics.)

DSC_1835

DSC_1833

Photo Credit: Yours truly ūüôā

Read Full Post »

Wouldn’t it be awesome if you could find a local artist willing to do an awesome installation piece or two for your big day!? Check out the work of Clemens Behr for a little inspiration!¬†

5796_8748882_l1959_3160770_l

Read Full Post »

On of my more recent projects was to create a very specialized retail experience centered around a type of food preparation. I did a similar project a few years ago that was centered around a specific ingredient or food type (I did comfort food). This one was all about the gourmet baker. Primarily designed for the female consumer, age group 18-45, this store concept proved that anyone can achieve a gourmet status on their culinary creations, independent of the amount of time they have. It was to sell everything from pre-made delicacies to specialized ingredients and tools and was (hypothetically) located in downtown Cincinnati. These are the concept boards that were developed.

midterm_studio work4

midterm_studio work3

midterm_studio work2

 

 

 

 

 

 

 

 

Read Full Post »